Dear Flipkart and Amazon, when do you start offering one day delivery nahin toh free!

This can be a possibility in the near future. The festival of Diwali made the Flipkart and Amazon cash registers ring loud. And also has started a war for being the best e –tailer. They have made record sales which no single retailer, however large the stock could have achieved. Their success mantras lies in the fact that they have a wide range of products offered at cheaper rates than most retailers offer to their buyers. Let us see the comparison of e-tailing  vs retailing.

Flipkart-Online Shoping 

E-Commerce or online shopping

E-tailers like flipkart and Amazon are cashing on the 1% Indian masses that shop online. Shopping online saves a lot of money for the buyers, as these e-tailers offer very good bargains compared to retailers. We all love great bargains, The money saved increases our purchasing power hence people 

who are already shopping online prefer it to actually going to retail outlets.

Amazon- Online shopping Site 

E-commerce is a very fast growing channel. You too must join in by creating your own website to 

take advantage of the growing customer trend.

Huge discounts possible

Retailers have to maintain a large stock and have to display it in a tempting and appeasing manner. The hired salespersons are trained, in their approach, behavior, knowledge of product, pricing, and discounts (which are no more than 20% max).Due to such overheads it is not possible to give customers a tempting discount.

Comparatively e-tailers like Flipkart and Amazon gave discounts up to 40% - 60% this Diwali! They do not have showrooms to maintain, just warehouses to dispatch parcels from to the customer.

Getting a website for yourself not only keeps you in with the market trend but also saves money .As an early bird catches the worm, you can be a part of the growing e-commerce market. By the time it catches on you have a head start.

Increase in users/Customer loyalty

Retailers are always in competition with each other for customers. If the customer shifts or gets transferred, another retailer receives the benefit. Due to proximity, buyers feel that if there is any problem with the products, retailers should be easily accessible for complaint.

E-tailers like flipkart or amazon have a nearly whopping 18 million registered customers. Irrespective of their location, products delivered on time at the place mentioned by the use of phone or computer. Complaints are handled equally fast by direct exchange of product that too home delivered! No service centre hassles for them. Since customer loyalty is important, they keep customers happy.

This is also a very subtle way of branding. Create awareness of your product or service by having a website of your own, as today’s generation is dependent on their phone for buying. They surf net for product, see it at a showroom and purchase it at the cheapest rates.

Delivery and complaint

Amazon India introduced its one-day delivery, which is a very smart move. Following suit, Flipkart also made the one-day delivery offer. Complaints are fixed in a day, provided it is not festive season. 

• You complain by phone and your replacement comes equally fast. 
• Retailers find it difficult to catch on such network that runs like a clock.
• Soon there will be a day when they claim, delivery on the same day nahi toh free.

Flipkart and Amazon have revived our age-old shopping methods of the kings. The royals shopped from the comfort of their palace. The sellers were always at their service ready with the product required. To keep in with the trends, it is important to have a website for your products and services. The customer is king and having his needs easily accessible on the net, makes him feel like one. 

Go for a website to make your products or services easily accessible.

Radical Reflex

The Art Of Designing, Not Everyone’s Cup Of Tea!

In the modern world, where the demand for well designed websites is constantly increasing, finding truly skilled and creative designers is not that easy. Although, you might come across countless professionals who claim to have a natural penchant for designing truly remarkable website that would enhance your online presence. Contrary to what most people believe, the professionals at Radical Reflex understand that effective web designing is more about integrating the artistic skills and the designing concepts rather than about using your imagination and ability to mix and match colors and patterns. They are well aware of the fact that the aim of a good web design is to communicate a specific message to people viewing the same so as to help your client achieve his business objectives, which makes them the masters of the field for developing truly fine creations of web designs.

In view of the aforementioned facts, it is not wrong to state that a designer is not responsible for creating something new. Rather the web designer helps in presenting existing information to specific target audiences in an attractive and useful manner so as to motivate them to do something that proves beneficial to the website owners. In order to achieve this objective, you as a web designer, need to be aware of the following facts about creating effective web designs.

 A good web design should present the desired information in simple and informative manner. As such you need to focus more on size, position and spacing of the text as well as the appropriate use of graphics and images rather than the color scheme and textures to be used. In fact, most renowned web designers use minimalistic styles to create the most effective and result oriented designs.

 You can be a good web designer even if you are not a remarkable artist. You need to understand that you are not creating something to express your innermost feelings, but are only responsible for presenting a pre-defined message, image or even an idea to people in a refined and stylish manner.  If you are able to convey the message in a manner that brings positive results for your clients, then you can surely attain enormous success in this field even if your designs are not artistically appealing.

 You need to always concentrate on creating designs that can help the target audiences of your clients to clearly understand the message being conveyed. At the same time, you need to ensure that your design does not offend the sentiments and sensibilities of these audiences in any manner or turn them away from the website. You might need to do some research in this aspect to create a truly effective web design.

 As a web designer, it is your responsibility to give preference to the taste and opinions of your clients and their target audiences, even if they do not match your own preferences. Remember, a good design that might not be as per your liking can also become popular and successful if its suits the taste of the end users.

 Web designing is a skill that can be learned and perfected with consistent practice. So you do not need to feel depressed if your initial designs are not actually outstanding or resemble he designs of some other websites. Like with every creative skill, web designing requires you to be extremely patient and persistent in your efforts before you can reach the height of success.

Although web designing has today become one of the most sought after professions in the IT sector only a small percentage of these designers, such as those employed by Radical Reflex, are capable of delivering designs that completely satisfy diverse client needs.
   

These Navratras- Get a new website for your business or service

Navratras is one of the most auspicious times for all new and good things. It marks the occasion for a progressive beginning for all new things .Even in the business sector, be it products or services, all those connected to business or service  aim for and hope to have flourishing business. The best time is Navratras.

Jai Mata Di

Beginning of the peak business season

The Navratras are a time all businesspersons wait for. Navratras come after the period of Shraadh is over. During Shraadh the purchasing of products or services is almost negligible. However big or small the business, all is affected. To be in the market or to enter the market, a website becomes necessary. Today’s business trends are very different from the past. With the growing ‘Tech Savvy’ masses, Computers and the World Wide Web has made shrunk the globe and made the world a small place. When we talk of high tech services, globalization, and being available 24*7 for customers, we should be in tune with the trend. For this, be seen- make your presence known on the internet.

 Peak Season Marketing Manager

You are a one-man show, or a small business or a large one, irrespective of the size, it is important to be online as Navratras is a peak season. A  Season which marks the beginning of all Shubh Din because Deepawali and the marriage season follows. Think today almost half of the world looks for information online before going in for the final purchase. If you are not on the web, you are losing business to your competitors. In fact the smaller, you are all the more important that you have a website. It is your 24*7 marketing manager.

Pick Season

Navratra is a Pre- NRI season

Come November and December there will be an influx of NRIs in India, especially from the USA and UK. Since they have a limited period, they do advance planning for their trip, be it shopping or match making. They are always searching on the net for their Indian needs; hence, this is the need of the hour. In this highly competitive arena, you have to find ways to increase your business. You must reach your potential clients who are located all over the world. A web site is the best solution as customers can avail information 24*7. A web site can show case information about you to the maximum in a very attractive and positive way.

Try to get the best at the cheapest 

Navratras is a great excuse to get the best bargains. Most of the web developers do give a discount. They have a vast range of products. You can start form just the basic of just getting a site of your own. Then learn to use it effectively and become a pro when the November NRI season is on! In case, you are a first timer. If you already have a web site, then upgrade .Being noticed is very important.

Your web site represents you and your business. Whenever you go in to design a website for your company, be very focused in what you want to tell your customers about yourself. If should be very effective and attractive at the same time precise. Learn how to use it to your maximum advantage. Make the right choice when you choose your designer as what your site shows what you are. Your site speaks for you and represents you.

Discounts

 For all this, you need an edge over your competitors so be the early bird and get a website for yourself these Navratras.

Get A Haircut Online!

Sit in front of your laptop, wet your hair, put a cover sheet around your shoulders and just relax.  It is the Amixy Renco’s Inc.* that now offers you a haircut online at just $9.99. How about imagining this line flashing on Facebook or Google, well, not right now but maybe at the speed internet is coming towards us, who knows we might get this service online in the very near future too!  Since the time it grew common amongst the common, there is nothing that seems to be matching its speed.

 

Book Your Seat

In the past 10 years, internet has progressed by leaps and bounds. What started as a means of helping people communicate with friends and acquaintances across the globe has toady turned into a phenomenon that has become an integral part of everyday living. What has most significantly changed the face and scope of internet was the emergence of e-commerce and with it the concept of online shopping. As a result, having a strong online presence has become absolutely necessary for every business seeking success in the online as well as the human world. 

The Future Scope Of Online Business

The growing attraction of people towards hiring online services and buying even the products of everyday needs online has ensured that in the near future every big and small business will need to have a website online. In fact the scope of doing business online is so vast that entrepreneurs having just a concept of a business in their minds, already plan about the type and size of the website they will need to set up online for the same. This is because they understand that having an online presence offers their business with the following advantages.

• Round the clock availability for customers
• Ability to explore new markets in an easy and cost-effective manner
• Create a professional and credible image and reputation even with limited resources
• Provide enhanced customer service and reach out to prospective clients in a more direct manner
• Minimize overhead expenses and increase profitability and efficiency
• Ability to inform and educate multiple customers simultaneously 

Do You Still Need A Website If You Don’t Conduct Business Online 

The answer is definitely yes. In fact, your need for a well established website is much more than the businesses that offer online services. This is because your website will help people to learn about your services and hence increase the number of customers you get. Moreover, your website will act as the gateway to reach out to a wider number of target audiences with minimal investment and resources. Moreover, your domain name will prove to be a profitable investment as in case you want to release it in future, you might get a good value for it from companies or individuals looking for a similar domain name.

To better explain the importance of having a website, even for business that does not offer online services, let us take an example. Let us assume that you are operating a beauty salon that offers world calls services and facilities. Now since none of the services you offer can be provided online, you might obviously not feel the need of having a website. However, imagine the growth prospects of your business, if prospective clients would be able to learn about the services you offer by conducting a simple online search. If they are looking for a service being offered exclusively by your salon, they might even be willing to travel long distances to avail the same. Such is the power of having a strong online presence. 

Why Do I Need A Website Now For My New Business

This is a question asked by many new entrepreneurs as they feel that their business is not well-established enough to bear the burden of a website. However, such businessmen rarely understand the fact that setting up a website will not only help in the growth of their business but will also play a significant role in establishing their brand reputation and goodwill. In addition, setting up a website along with the new venture also ensures you get the benefit of not only staying ahead of competition and being well aware of the do and don’ts of online marketing and business promotion. Moreover, since you are able to interact in a more direct manner with your customer, you can understand their needs and expectations better and provide solutions to meet the same. In fact this is the strategy used by most thriving brands and business organization for reaching the pinnacle of success in their chosen industry.

People, who have even the basic understanding of the scope and possibilities offered by internet, are making the right choice of getting a well designed and optimized website for their business. In fact, looking at the way the internet technology is advancing, it might even be possible for people to get their haircuts done online!

*a Hypothetical Name, no we or they do not offer any service, free or at any cost. The name is just a hypothetical name, used for this blog/ article or other places of circulation.

Product And General Photography – The Key To A Successful Marketing Campaign

When it comes to marketing the products or services of a business organization, high quality photographs play a critical role in ensuring the success of the campaign. The pictures help the end users to get a preview of what they would be investing in and make an informed decision about the same. Generally, business organizations use two types of photographs for their marketing campaigns, which are discussed below. 

General Photography

As the name suggests, this type of photography involves using general pictures related to the products or services being offered by a business organization. This type of photography is mostly used in websites that sell a service, idea or concept to the end users. For example, companies offering software development services or SEO services or websites preaching a specific philosophy or even personal websites can use general photography for business promotion. The pictures that can be used include those of a rising sun, a happy family or even a picturesque view outside a window. 

Points To Consider While Choosing General Photography Images

Contrary to what many people think, choosing general photography images for ensuring an impressive website design is not that easy. Designers need to consider various factors to make a perfect match between the images and the concept being sold by the website.  Listed below are the most important of these factors. 

Content Of The Image: The general photography images should set the tone for the services being offered by the website. Even if the images do not directly symbolize the type of services being offered, they should be relevant to the context. For example, a parent assisting a toddler in operating a device can set the right premise for a website that offers technical customer support services. 

Retaining The Interest Of Visitors: In addition to being informative, the images chosen for website designing also need to be eye catching and attractive. This is especially true for designing landing pages to set the right mood for the visitor to explore other pages of the website. Using the image of an enthusiastic customer peeking in through a door or a window decorated with the logo of the organization can raise the curiosity of the visitors.

  Having The Right Dimensions: If the general photography image is not appropriately sized, it will not have the desired impact on the visitors. This needs to be especially considered for images that cover only a certain part of the page on which it is being used. Take the example of an image of a horse rider jumping a fence that covers the top quarter of the landing page. If the image is not appropriately sized, it can appear blurred or even distorted, ruining the look of the page. 

  Images With The Right Emotion: It is extremely important to choose images that reflect the right emotion. Most website designers prefer images which have real people displaying positive emotions like happiness, enthusiasm and hope. That is why the images of a smiling professional or a happy child are more commonly used.

Product Photography

This type of photography is used mostly by organizations that actually want to promote a physical product. In fact, most web designers seek neat and crisp pictures of the products to attract the users instantly. Businesses related to sale of gadgets, life-style items or even home and other accessories are most likely to use product photography. For example, in case of mobile phone or a tablet, pictures being clicked from multiple angles can prove extremely beneficial. 

Points To Consider While Choosing Images Of Products

When it comes to describing a product, a single image speaks louder than a thousand words. To make this adage true, it is important to choose the appropriate photographs that highlight the positive aspects of the products being offered by the website. Many business organizations today hire professional photographers for clicking the images of specific products. However, even these professionals need to keep the following factors in mind for best results. 

Ø  Maintaining The Focus: Maintaining focus is the most important aspect of clicking product pictures. The photographers need to be aware of what to highlight and what to avoid, especially when taking close-up shots. For example, while clicking the pictures of shoes, it is important to focus on their shape and design rather than the legs of the model wearing them or the logo of the manufacturing company. 

Ø  The Quality of Images: When it comes, to product photography, most web designers prefer images clicked with high resolution cameras from close angles. This gives a more realistic feel to the website visitors, which in turn leads to better conversion rates. For example the image of a fashion accessory such as a bracelet when clicked from a short distance with a high resolution camera, provides better information about the finer details of designs and patterns which help in retaining the interest of the users. 

Ø  An Appropriate Background: It is important to click the images after placing them in an environment that is related to them. This enables the website users to connect with the overall image in a natural manner and create a lasting impression in their minds. For example clicking the pictures of coffee mugs that are placed on a coffee table in a living area, creates a deeper impact than the image of the same cups placed on the shelves of some store. 

Ø  Providing Views From Different Angles: The best way to highlight a product on a website is to click its images from different angles. This helps in creating an overall picture of the product in the minds of the visitors, while also providing them complete details of the same from every angle. Most websites offering mobile devices and other electronic gadgets use this technique to provide their prospective customers with a complete picture of the product through front, back and even side images. 

 Conclusion

Irrespective of the photography techniques  used for clicking the pictures, for website design, it is important that they are of extremely high-quality and present a clean and uncluttered look. Then only can the web designers use them to create successful marketing campaigns that ensure higher profitability and better conversion rates.

Customized To Reflect Your Proficient Image

Radical reflex is a multi-talented and a multitasking company which is imperative to make the right decision when hiring a client. Your company that is the project that we will be working will play so many roles in the creative process and knowing that your project is in the best hands that can go a long way in alleviating some of the stress involved.

Your Design Team

At Radical Reflex it is very clear and complete understanding what all is required to create a successful websites for business professionals. Our showcasing administrations are custom-made to send great web guests to your site.

By astounding, we mean guests that are prone to be of worth to you. We strive to produce web activity from guests who don't think about your site, implying that they may be hunting down a related pivotal word on an internet searcher or counseling a survey site to take in more about organizations in your industry. 

As a computerized office, we take pride in our promoting group's accomplishments. You can scan our detailed analyses for a sneak peak of what your business can anticipate. Our site outline, arranging, and change enhancement administrations are centered on expanding the risks that a guest who arrives on your site will make a wanted move, for example, make a buy, download an archive, or fill-out a web structure. We are an end-to-end web organization, which implies we think about client ways all the way.

These sorts of coveted movements are known as changes. Each site has a transformation rate. That is the rate of guests who make a sought move. We work in expanding that rate through enhanced site plan, substance, and ease of use.

When a guest has changed over on your site and they've turned into a client, we need to develop the relationship and we believe in developing.

We Design Your Web Word

That relationship will prompt future business and will oblige a moderately low measure of exertion contrasted with creating new business. Our administrations address the online part of this relationship building stage. For instance, we utilize robotized, trigger-based email showcasing to re-captivate clients in conjunction with retaliating publicizing.

It’s been decades we have developed from a site configuration organization to a full-benefit, worldwide computerized organization. Our methodology is all encompassing and concentrated on your long haul achievement. Think as of us your long haul computerized accomplice.

Announcing the Launch of our Beautiful and Animated New Website

Radical Reflex is delighted to announce the release of our new website, designed with a fresh new look and user-friendly navigation, updated with the latest information about our products and services.

The updated product pages contain information about existing and new products. You can now find elaborated info about various projects, the offered applications and future innovative products from Radical Reflex, all under the same roof. You will be able to review the tech specs of the products, watch the related videos and read the most updated news.

One of our main goals was to build a user-friendly and simple to navigate site. The new design allows the users to quickly find the contents thanks to its low hierarchical structure. We hope that you will enjoy browsing our new site, finding more options and information each time, and that it will be yet another tool for strengthening our business relations.

The website has been redesigned to improve user friendliness and appeal. In addition to the changed design and layout of the pages, new functions have been implemented in this version. The design of the web pages and the structure of information have been changed to improve overview and usability. The new design and colors now reflect the general RR images and color coding of our business areas and of course the animations that is just like a cherry on the cake.

Radical Reflex began its new manifestations by testing new thoughts on locales that too by Digital Art and with Photography. We offer numerous innovative and elective conceivable outcomes for you. As a fashioner, we know our obligation. In this way, we consistently contribute ourselves by playing around with the advances and apparatuses that we utilize.

Radical Reflex creates websites that are searchable. It offers a wide range of services including professional web design and web development, web application, web maintenance, web marketing, web hosting, and corporate identity for business owners desiring a cost-effective website and excellent search engine results.

Customer Service is their number 1 priority in the highly demanded online business. They take advantage of leading-edge technologies in order to keep up the high standard. The team closely follows new trends and effectively implements fresh ideas. They treat every client individually, lay great stress on your needs and make you distinct from the others.

Radical Reflex

Their aim is to create brand for clients that are consistent with their name and communicate clear and concise, loyal to their personality and faithful to their tone of voice.
 

We have already many initiatives which showcase what is possible and what can be and how can be done on the web using existing, accessible technology. This art comes from a personal interest in technology and the creativity of the individual.